From a persecuted Jamaican commune to global pop culture, Rastafarianism’s rise mirrors a broader pattern: how countercultures, once rebellious, become mainstream. Discover how music, fashion, and status-seeking transform radical ideas into commercial trends.

Founded in 1940, Pinnacle was a rural Jamaican commune providing its Black residents a socialistic life removed from the oppression of British colonialism. Its founder, Leonard Howell, preached an un…